Graphic Design by Michael Mercer Brown

You never know where a career in art and design will take you, but what’s clear is that it holds an abundance of exciting opportunities. This afternoon’s showcase features Michael Mercer Brown, a graphic designer who, having recently graduated from university, is now exploring the avenues of working freelance. Here, Michael tells Business Boom about the experiences he has encountered so far including projects with Bloomingdale’s and Stella McCartney as well as his future plans and aspirations.

“I graduated from Manchester School of Art with a degree in Design & Art Direction in 2011. Born and bred in Bury, Lancashire, the Manchester creative scene has always been a focal aspect of my life, and as time has gone on learning the stories and paths taken by creatives that I have admired has somewhat driven me to the point I am at now.

My work has always been strongly affiliated with print and type, which has really been the driving force of my portfolio during my degree, I love working with tactile media. But with the shift the way the world works, a digital aspect to my folio is something I always push, working with people and clients on both digital and print to give a more well-rounded portfolio that hopefully stacks up well in the wider world. Saying that I don’t see myself labeled to one type of design, I love a challenge and taking my hand to anything that comes my way.

Created at Hugo & Marie, creative direction by Mario Hugo

Created at Hugo & Marie, creative direction by Mario Hugo

Once graduating I went to New York and worked for the wonderful Hugo & Marie. The creative agency is headed up by creative director Mario Hugo, who I worked closely with on a stack of great projects, from ongoing work with the Stella McCartney website to Bloomingdale’s set design illustrations, needless to say, I had a lot of fun, learnt a lot about myself and this businesses I was stepping into. The differences with US and European clients was clearly explained to me, and soon became apparent when I can home.

  

I returned home and interned for Raw in Manchester. Equally as inspiring and forward thinking, I was lucky enough to be thrown into some brilliant projects with the team. Working in a slightly larger studio environment gave me a whole new outlook on what would really suit me as a designer. The larger collaborative studio aspect to working gave a whole new dimension on how briefs can be turned around. I finished up with Raw and became a contributor to their typography blog Raw Type, posting and highlighting typographic design today.

For the past 4 months I have been freelancing for Pele Sports and Relentless Energy Drinks. Though freelancing was never at the forefront of my mind when graduating, and being told that a studio based career is the most viable, once I was approached for work it seems that working remotely on a number of projects is something that I do enjoy. Though it can be lonely at times working from your own studio, it has really helped me develop my time management, multi-tasking abilities, and strangely, my speed with Photoshop.

Created at Hugo & Marie, creative direction by Mario Hugo

Created at Hugo & Marie, creative direction by Mario Hugo

I have been really lucky to have been approached to work on such big projects, and I think the journey I have taken have lead me to this point. I have been able to work on briefs I could only dream of coming my way in years to come, which I think is testament to my education and support given to me. If you had told me 3 years ago I would have been working in New York, and running my own set up I would have laughed it off. But here I am today….and who knows where I will be tomorrow. That’s the beauty of this game.

I am now looking to expand my portfolio and experience, whether it be in a studio environment or with more freelance work, so please get in touch if you think I could help you out and we can make something beautiful.”

  

Follow Michael on Linkedin, Tumblr and Twitter @MMERCERBROWN. Plus, you can visit his website at http://michaelmercerbrown.com.

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